Many times, this can mean using Direct Messaging. The exception here would be to use it to ask them for the contact in charge of influencer collaborations. The starting point for any out r each programme is to send your influencers a personalised email stating your objectives and what you expect the influencer … And the best part is that it provides better ROI than other marketing methods. Guide: How To Reach Out To Influencers For Your Brand. Influencer marketing is helping big brands reach out to more people and it’s helping small businesses scale better by giving them more publicity. For the Newbie: “Potential Eye Cream Holiday Gift Guide—Reach a new audience” For the Experienced: “Collaboration with Beauty Blogger—30K Instagram Followers” It isn’t necessarily a good thing or a bad thing if you’ve worked with brands or not. Look for methods that bring you directly to a person instead of a general contact form or email address. It boils down to which brands. Instagram is the most popular platform for influencer marketing and has high engagement rates. Before you reach out to any influencer, it’s advisable to do a background check on them. UPDATE March 21, 2019 — In 2019, 80% of marketers say that influencer marketing is effective.When it comes it consumer trust, 38% who engage with influencers trust their sponsored endorsements more than when brands … This is why niching down is so important! When you look at influencer’s profile, focus on what kinds of values they promote. Here’s what I mean… Rather than think in terms of what you can sell to the brands, think what the brands need and you have to offer. One of the most effective ways to do so is an influencer marketing campaign.But instead of working with top influencers, you may … Now that you’ve made yourself known, it’s time to reach out. What value can you bring them? You can also reach out on Facebook or Twitter to ask the brand for a contact for the person in charge of influencer collaborations. Ideally, your brand’s values should align with those of the influencer. This makes it necessary for brands to reach out to influencers on Instagram. The key to successfully contacting a brand is utilizing the right channel. Reverse your thinking to arrive at your answer. For the latest influencer marketing news, resources, and case studies, subscribe to our weekly newsletter. Even though it’s a time-consuming process, it is a necessary step. From the quantitative such as an influencer’s social data and influence score to the qualitative such as the type of content they create and the brands they’ve worked with in the past. Sponsored posts: This type of campaign involves an influencer creating content about your brand, product, and/or service. Step 3: Reach Out Find the right contact. The main reason for this is the high ROI that you can get from it. After a campaign has finished, an influencer marketing platform will provide all the necessary success metrics based on reach … 89% of all marketers find ROI from influencer marketing comparable to or better than other marketing channels: I would only do this if you have already followed the brand and engaged with their photos. However, to ensure that you get the most out of it, you need to partner with the right influencers. Do you want to reach your target audience on a more personal level, and make them feel like they can trust your brand?